Creative Change

In between the urgency of now and the possibility of tomorrow.
In between the urgency of now and the possibility of tomorrow.

We live in a time of unprecedented challenges and incredible opportunities. Here, in between the urgency of today and the possibility of tomorrow, is a space for transformation.
A transformation we believe begins within.

We help heart-led people and organizations to align who they are with how they show up, inside and out. So they can be meaningful contributors to better futures.

From intention to impact, we integrate strategy, brand and culture works in creative, human and inspiring ways.

Integrating strategy, brand and culture.

Services

Inquiry & Insights

Strategy & Positioning

Vision & Mission

Concept & Creative

Naming & Voice

Culture & Integration

Integrating strategy, brand and culture.

Services

Inquiry & Insights

Strategy & Positioning

Vision & Mission

Concept & Creative

Naming & Voice

Culture & Integration

Integrating strategy, brand and culture.

Services

Inquiry & Insights

Strategy & Positioning

Vision & Mission

Concept & Creative

Naming & Voice

Culture & Integration

Programs

01 — Soul Sprint

We listen deeply and reflect honestly, to uncover what truly matters as a foundation for change.

02 — Brand-to-Culture

We help you bring your internal purpose and external expression into harmony.

03 — Strategy that is Alive

We create change with clear, emotive strategic narratives and frameworks that engage people and turn vision into action.

04 — Idea-to-Brand

We collaboratively turn early-stage business ideas into brand concepts.

05 — Brand Partner

We help you with ongoing creative & strategic reflection to stay aligned, intentional, and consistent as you move forward.

Our team

We work with a talented & experienced

We work with a talented & experienced

network of brand builders, change agents,

network of brand builders, change agents,

strategists, project managers and creatives.

strategists, project managers and creatives.

Jorn Bartlema - Founder

A creative & curious strategic mind offering a blend of clarity & poetry — sharp observations and deep inquiry combined with intuitive sensemaking and conceptual thinking. Previous clients a.o. Ahold - Bugaboo - CBRE - City of Amsterdam -- Corio - Hema - Lightyear - Ministry of Economic Affairs - Nike - TedX - Uniqlo

Jorn Bartlema - Founder

A creative & curious mind offering a blend of clarity & poetry — sharp observations and deep inquiry combined with inspiring creativity and conceptual ability. 20+ years of experience as strategy and creative director. Previous clients a.o. Ahold - Bugaboo - CBRE - City of Amsterdam -- Corio - Hema - Lightyear Ministry of Economic Affairs - Nike - TedX - Uniqlo

Jorn Bartlema - Founder

A creative & curious mind offering a blend of clarity & poetry — sharp observations and deep inquiry combined with inspiring creativity and conceptual ability. 20+ years of experience as strategy and creative director. Previous clients a.o. Ahold - Bugaboo - CBRE - City of Amsterdam -- Corio - Hema - Lightyear Ministry of Economic Affairs - Nike - TedX - Uniqlo